Let’s face it, you’re reading this page because you’ve gone searching for a ppc agency - which means you’re either unhappy with the one you’ve got or you’re looking to appoint one for the first time. Whatever your reason, the ppc agency you appoint will be crucial to the development of your online business and its sales growth.

To achieve success for our clients we like to think that we do things very differently to other agencies and we’re obviously hoping that by the end of this page you’ll decide that Marketise UK is the ppc agency that you want to talk to further.

So, in what way are we so different?

To answer that let’s first look at the typical ppc agency business model. As a client say you spend £2500 monthly on Google Adwords, the agency will charge you approximately 10% of your spend amount as a management fee for managing your campaign, providing reports/stats and maintaining campaign performance. In addition there may also be various campaign setup fees and other charges at the outset.

However, all too often after a month or so what actually materialises is a badly run campaign with erratic reporting and little advice from the ppc account manager on how to improve things. Sound familiar...?

Well, we feel that’s because that basic business model is fundamentally flawed. By simply charging a percentage of what the client spends where’s the incentive for the ppc agency to deliver a good return on investment? The only incentive is to get the client to increase their monthly spend so the agency in turn earns more in fees.

So the way we work is by actually brokering your clicks. We pay Google directly for your ppc traffic and then sell it on to you, including our margin. No set up fees, no management fees, no annual contracts and you don’t pay a penny until we’ve shown you your campaign live on Google.

By doing it this way the pressure is always on us to keep your campaign fresh, sharp and converting at a healthy rate. If we do a good job then it’s highly likely you’ll rebook another campaign with us the next month. And it really is as simple as that. It’s the quality of the campaigns that we deliver that keep our clients coming back to us.

So what’s the secret, how do we broker traffic and still make a healthy return on investment (ROI) for our clients? The secret is in the way we set up your advert campaign. With Google Adwords there are no shortcuts whatsoever to optimum campaign performance and it takes a lot of time to set up properly.

It requires a clear strategy, attention to detail and meticulous keyword research in all of the campaign areas - and in our experience none of those things can be accomplished properly by any current software solution, so we still choose to set up campaigns and run them manually.

Only by doing this are we able to buy your ppc traffic at the lowest possible price. It’s a lot of work for us initially, but you reap the returns in a campaign that really works and get’s your phone and Inbox buzzing with sales and enquiries.

Let’s be absolutely clear about the way we work. Our ethos is simple, if we do a good job for you and deliver a campaign that yields sales and generates a healthy profit then you have no reason to look anywhere else for your ppc management do you? If we deliver a bad one then chances are you’ll walk and find another ppc agency. And we really, really don’t want that to happen.

We’re very forward thinking, easy to work with and as you’ve probably already realised we’re Google Adwords specialists. Yes, of course we have accounts with Yahoo, MSN (Bing) etc, but really we’re most comfortable and at home with Google and the Adwords platform.

Ready to take the next step and have a chat? Then email us or call 0844 448 0444 and tell us what you want to achieve and we’ll develop a ppc strategy that delivers. Although please bear in mind that we are pretty ruthless with our strategies and typically also like to target your competitors with hard hitting promotion-led adverts. So if you want to play “nicey nicey” with your ppc advertising then we’re probably not the right agency for you!

Thank you for taking the time to read our information, we hope that you’ve found it useful in learning more about us and the way we work. Call 0844 448 0444 or email us to get the ball rolling and see for yourself why so many UK businesses use Marketise UK as their preferred ppc agency.